Multi-family office Caprock buys Grey Street Capital

Marcus Baram
Author Marcus Baram

Marcus Baram is a contributing editor at Crain Currency, where he covers the intersection of finance and politics. Prior to joining Crain Currency, Baram was a staff writer at Fast Company and an editor at Huff Post. He has also written for outlets such as The New York Times, The Atlantic, and Vice. Baram is an expert on economic policy and has a deep understanding of the ways in which politics shapes the global financial system. In his role at Crain Currency, he brings a unique perspective to the complex and ever-evolving world of finance. With his keen analysis and clear writing, Baram helps readers make sense of the important issues impacting the economy today.

Mar 19, 2024
5 months ago

In its first major acquisition, the multi-family office Caprock has bought Grey Street Capital, a Chicago-based advisory firm with $2.2 billion in client assets. 

With the purchase, Boise, Idaho-based Caprock, which serves 300 wealthy families, will now have $11 billion in assets under advisement. 

In addition to Chicago, Grey Street has advisers in Scottsdale, Arizona; Morris County, New Jersey; and Winter Park, Florida.

"Caprock and Grey Street fit very well with each other as both firms are focused on providing sophisticated solutions to a select number of ultra-affluent families,” said Caprock co-CEO Gregory Brown. 

Said Jay Page, Grey Street co-founder and CEO, “Our firms have shared values and a similar, client-first approach to wealth management, a contrast with others who tend to limit themselves to model portfolios filled with liquid assets.”

Marcus Baram
Author Marcus Baram

Marcus Baram is a contributing editor at Crain Currency, where he covers the intersection of finance and politics. Prior to joining Crain Currency, Baram was a staff writer at Fast Company and an editor at Huff Post. He has also written for outlets such as The New York Times, The Atlantic, and Vice. Baram is an expert on economic policy and has a deep understanding of the ways in which politics shapes the global financial system. In his role at Crain Currency, he brings a unique perspective to the complex and ever-evolving world of finance. With his keen analysis and clear writing, Baram helps readers make sense of the important issues impacting the economy today.