Peter Krull is the partner and director of sustainable investments at Earth Equity Advisors, a Prime Capital Investment Advisors company. He has been specializing in sustainable, responsible and impact (SRI) investing for nearly 20 years. Peter earned the Chartered SRI Counselor from the College for Financial Planning and has been a member of the Investopedia 100 list of the most influential financial advisers in the United States. Peter is a longtime advocate for sustainable, fossil-fuel-free investing and works to educate his clients and the public on greenwashing in SRI/ESG . He believes strongly in the power of positive, solutions-based sustainable investing focused on the economy of tomorrow.
ESG: Environmental, Social, and Governance. SI: Sustainable Investing. SRI: Socially Responsible Investing. The list could go on, but what do they all mean? Is ESG the same as sustainable investing? Why is there such controversy surrounding the practice? And what should you know about it?
Creating a legacy for your children, grandchildren and generations to come takes lots of foresight and planning. It also means investing in companies that are working toward a sustainable future.